Ecommerce Merchandising Manager
Company: San Francisco Bay Coffee
Location: Lincoln
Posted on: May 10, 2022
Job Description:
Job DescriptionDo you love coffee? Then San Francisco Bay Coffee
Company is the place you want to be!!We are looking for an
Ecommerce Merchandising Manager to join our growing family!A little
bit about San Francisco Bay Coffee:The company was established in
1979. SF Bay Coffee operates as a family-owned coffee company in
its third generation focused on innovation and sustainability. SF
Bay Coffee has an international network of over 32,000 farmers and
treats all its suppliers as extended members of the family. They
offer a variety of coffee products sourced from farms worldwide,
including One Cup and a range of bag sizes, all at various roast
levels. SF Bay Coffee is committed to sustainable and eco-friendly
farming and production. The SF Bay Coffee family has maintained a
tradition of quality and exceptional service since their inception.
They have cemented their reputation as experts in the coffee world
by spearheading innovation to create a high quality and affordable
coffee product.Job Summary:The eCommerce Merchandising Manager will
be required to trouble shoot problems and influence resolution
across functions. This employee will assist with web management to
create a compelling product experience on sites, including accurate
and clear product details and simple category navigation, all to
drive results. The Manager will also be involved with tracking and
management of customer experiences on eCommerce
sites.Responsibilities:
- Owns the product presentation and approval process for
eCommerce
- Manages interface with eCommerce to manage product catalog
- Leads the item approval process
- Trains team and others on skills and tools specific to
eCommerce
- Audits websites to ensure our products are represented properly
with the most current and accurate information
- Ensures overall online product presentation, including
photography, copy content and other pertinent information is
cohesive with brand's overall merchandising strategy
- Design and implement merchandising strategies through product
and brand storytelling, product initiatives and market trends that
align with ecommerce goals
- Work with e-Commerce team to improve site engagement rates,
user experience, conversion rates and transaction value with the
goal being to drive online sales through optimization and
enhancement of site search, product categorization, site navigation
and taxonomy, and up/cross sell opportunities
- Assists in execution of key marketing programs/projects driving
results to meet budget plan
- Interface with other areas of the business as needed to ensure
proper support and coordination of planning and product issues
- Learning and applying brand knowledge
- Handling email and meeting correspondence within team
- Assist and drive top-priority initiatives to drive channel
growth
- Monitors customer feedback to improve customer experience
- Act as a liaison between marketing, designers, and online
retailers to optimize content online and improve consistency across
retailer websites
- Domestic and international travel may be required
(minimal)
- Oversees special projects as assigned.Educational/Experience
Requirements:
- Bachelor's Degree in Merchandising, Marketing, Business
Administration or related field
- 3 years of retail experience with online Merchandising
experience desiredRequirements:
- Project management experience
- Understanding of retail and eCommerce industry
- Microsoft Office Specialist (MOS), Excel
- Adwords Certification
- Marketing Certification
- Google Analytics Certification
- Strong computer skills. Ability to quickly learn and manage
systems/tools.
- Be able to work effectively with other cross functional team
members
- Excellent written and verbal communication skills
- Demonstrated ability to manage timeline and budget in large
multistream projects
- Eye for product/color organization that reflects the brands
aesthetic Demonstrate the organizational ability to facilitate
multi-tasking and prioritizing in a fast-paced environment.SF Bay
Coffee offers their employees full benefits:Medical, Vision,
Dental, 401K with a 4% Company Match, Life Insurance, Paid Time
Off, Health Savings Account and Employee Discount.
Keywords: San Francisco Bay Coffee, Lincoln , Ecommerce Merchandising Manager, Executive , Lincoln, California
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